CREATING ENGAGING ORGANIC SOCIAL CAMPAIGNS
Researching content that has high engagement with your audience
-
Posting and scheduling regular posts
-
Monitoring engagement and interaction
Facebook has over 1.79 billion unique monthly active users spending at least 40 minutes per day on the site. Facebook ads give business owners the power to finely target and reach a specific consumer market, all without breaking the bank on their marketing budget.
Generating higher Facebook engagement on organic and boosted posts
Increasing referral traffic to your website from Facebook
Creating a solid fan base of returning customers
Driving conversions through dynamic buyer-stage marketing
Completing a market analysis of your service areas and industry
Finding local competitors currently outperforming you in audience size and engagement
Analyzing content and messaging that performs well in your industry
Collecting data—including contact information—about new and prospective customers
Researching content that has high engagement with your audience
Tracking your ROI on paid social campaigns
Managing and tweaking parameters for each campaign
Monitoring engagement and interaction from the customer base
Monitoring engagement, leads, and sales from campaigns
Marketing automation
Customer retention email
Win-back email campaigns
Facebook provides specialized features to businesses such as ‘Like’, Notes, Events, URL manager, Graph search, discounted services, e-books, Facebook insights, etc.
You can always check the results of your audience and messages through “Facebook Insights”.
Facebook Ads and Google Ads are fairly different in the way they target people.
Google targets based on what people are typing in the search right that moment (as well as demographics).
Facebook targets based on interests that people have in their profile (Pages people have liked, Interests they may have added, and demographics targeting based on 3rd party data).
Yes, they absolutely work. But you have to make sure you have the right goal for your ads and that you are measuring the right things.
Facebook has some of the most highly targeted, lowest cost per click advertising available on the internet today.